FOR IMMEDIATE RELEASE:
(Marblehead, Mass) - October 7, 2011
National Childhood Obesity Foundation - www.NCOF.org

Beginning Oct. 11, 2011 at 3pm(ET) until 3pm(ET) Oct. 12, 2011, join the National Childhood Obesity Foundation, National Geographic Kids, Team Up for a Healthier America and First Lady Michelle Obama as we set out to break the world record for most people doing jumping jacks over the course of a 24-hour period.  Let's Jump!

Lets-Jump-Web-Landing-Page Team Up for a Heathier America Click Here to Register Let's Jump Event Flyer

N.C.O.F.® is partnering with National Geographic Kids and Team Up for a Healthier America to break the Guinness World Record for the most people doing jumping jacks over a 24 hour period.  The event is called "Let's Jump!" and is supported by First Lady, Michelle Obama's Lets Move Initiative which encourages kids and families to get healthy and active. Thousands of participants around the world will do one minute of jumping jacks as a collective sign to combat this global issue.

The event begins on October 11, 2011 at 3pm(ET) and goes until 3pm(ET) October 12, 2011. There are several jump sites. Participants can register online to join in the effort to be one of the 20,000 participants needed to break the record.

The Mission of N.C.O.F.® is to be the most current and effective international nutritional and physical activity health education resource for gatekeepers of children.  

The Vision of N.C.O.F.® is to steadily improve the overall nutritional and kinesiology health care knowledge and decision-making processes for expecting parents, parents, grandparents, teachers, health care professionals, and the very youngest in society through a continual series of N.C.O.F.®, P.O.W.E.R.®, and T.H.I.N.K.SM health care education empowerment programming and project interventions to help reduce and/or eliminate the short and long-term debilitating affects of childhood obesity on a global scale and create a more GREEN environment with the reduction in the use of pharmacology to remedy obesity health issues and the bio-waste hazards from their manufacture and disposal."


OVERVIEW:

Let's Jump! is the National Geographic Kids movement to get kids outdoors and live an active, healthy life. In order to break the world record, we need more than 20,000 people to do jumping jacks. So get your friends, sports teams, after school groups--even your entire school--to participate!


Exercise can be fun--especially if you're breaking a Guinness World Record. Join First Lady Michelle Obama--the official Jumper in Chief--as she kicks off the event on the White House lawn. Kids and adults can help break the record by doing one minute of jumping jacks.

Bonus! Earn a special certificate from National Geographic Kids if your organization or school helps break the record with a group of more than 100 people!

For more information or to register for the event visit: http://kidsblogs.nationalgeographic.com/letsjump/